Public Relations Manager
Populix is a consumer insights platform that helps businesses connect with its database of respondents and provides them with insights to better understand Indonesian consumers' preferences. Populix has a pool of over 350,000 diverse, readily accessible, and highly-qualified respondents across Indonesia. Its products range from intensive research studies to simple surveys and can be arranged on a project or subscription basis. Focusing on Indonesian consumers being super sticky to their phones, Populix facilitates a diverse range of data collection methods via its mobile app.
- Develop and execute comprehensive marketing communication plans to promote our market research services and products.
- Create engaging and informative content, including blog posts, whitepapers, social media posts, and email campaigns.
- Manage and maintain our company's online presence, including website content and social media profiles.
- Collaborate with the market research team to understand and translate complex research findings into accessible marketing materials.
- Plan and coordinate marketing events, webinars, and conferences to showcase our expertise and offerings.
- Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
- Build and maintain relationships with clients, industry partners, and media outlets.
- Stay up-to-date with industry trends and competitor activities to identify new opportunities.
- Bachelor's degree in Marketing, Mathematics, Communications, or a related field. Master's degree is a plus.
- Proven experience in marketing communications, preferably in market research or related industry.
- Exceptional written and verbal communication skills.
- Proficiency in content creation and management, including SEO and digital marketing.
- Strong project management and organizational skills.
- Creative mindset with the ability to generate innovative marketing ideas.
- Proficiency in marketing software and tools.
- Knowledge of market research principles and practices is advantageous.
- Strong analytical skills and ability to interpret data to inform marketing decisions.
- Collaborative team player with excellent interpersonal skills.