Public Relations Manager

About us:  

Populix is a consumer insights platform that helps businesses connect with its database of respondents and provides them with insights to better understand Indonesian consumers' preferences. Populix has a pool of over 350,000 diverse, readily accessible, and highly-qualified respondents across Indonesia. Its products range from intensive research studies to simple surveys and can be arranged on a project or subscription basis. Focusing on Indonesian consumers being super sticky to their phones, Populix facilitates a diverse range of data collection methods via its mobile app.

Responsibilities:

1. Develop and execute comprehensive marketing communication plans to promote our market research services and products.
2. Create engaging and informative content, including blog posts, whitepapers, social media posts, and email campaigns.
3. Manage and maintain our company's online presence, including website content and social media profiles.
4. Collaborate with the market research team to understand and translate complex research findings into accessible marketing materials.
5. Plan and coordinate marketing events, webinars, and conferences to showcase our expertise and offerings.
6. Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
7. Build and maintain relationships with clients, industry partners, and media outlets.
8. Stay up-to-date with industry trends and competitor activities to identify new opportunities.

Requirements:

1. Bachelor's degree in Marketing, Mathematics, Communications, or a related field. Master's degree is a plus.
2. Proven experience in marketing communications, preferably in market research or related industry.
3. Exceptional written and verbal communication skills.
4. Proficiency in content creation and management, including SEO and digital marketing.
5. Strong project management and organizational skills.
6. Creative mindset with the ability to generate innovative marketing ideas.
7. Proficiency in marketing software and tools.
8. Knowledge of market research principles and practices is advantageous.
9. Strong analytical skills and ability to interpret data to inform marketing decisions.
10. Collaborative team player with excellent interpersonal skills.